Senior Regional Marketing & PR Executive
5 days ago Be among the first 25 applicants Direct message the job poster from Classy Wheeler Limited Our client, one of the world’s most renowned high watches & jewelry brands, is looking for a Senior Regional Marketing & PR Executive to join their energetic team for Hong Kong, Macau & Singapore regions. Responsibilities Report to Marketing & PR Manager Focus on execution and coordination of Hong Kong, Macau and Singapore marketing and CRM activities, such as the local adaptation of PR and Marketing materials and brand messages, arrangement of photo shoots and VIP loans, execution and management of local media plan. Assist in implementing 360-degree marketing activations to accelerate business performance and create engaging customer experiences. Identify effectiveness and optimize accordingly. Assist in handling all marketing collaterals, promotional visuals and materials to promote brands and products. Closely monitor the market situation and competitors' moves. Other ad hoc duties/projects as assigned by the supervisor. Digital Assist and implement digital marketing strategy and initiatives which cover, but are not limited to SEM, GDN, content marketing and e-marketing campaigns to drive leads. Evaluate and measure campaign effectiveness and performances. CRM Support in CRM execution and daily operation, assist to prepare CRM related communications and suggest areas of improvement. Press Office & Event Handle daily Press office operations, coordinate editorial photo shoots and product seeding among celebrities, liaising with key departments on all logistics. Follow up PR related requests for local markets, and be responsible for brand image, media relations, publicity and events. Requirements Degree holder is preferred Bachelor’s degree in Marketing, Digital Marketing or related disciplines. 5+ years of relevant experience in the retail industry, preferably in luxury, beauty and FMCG. Regional experience is a bonus, not a must. Experience in managing agency relationships and digital project management. Hands-on experience and knowledge in various digital media buying. Good written and verbal communication in Cantonese, English and Mandarin. Fluency in Microsoft Office suite and overall strong computer skills. Detail-oriented with strong analytical and presentation skills. Disciplined self-starter with exceptional problem-solving ability and a can-do attitude, who works well independently but can also be a team player. Confident & credible with efficient communication talent. Understand global market trends and be passionate about luxury and fashion industries. Interested applicants, please email your detailed resume quoting position title, reference number and expected salary. Personal data provided by job applicants will be used strictly in accordance with the employer's personal data policies and for recruitment purposes only. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing, Public Relations, and Project Management Industries
Retail Luxury Goods and Jewelry, Retail Apparel and Fashion, and Retail
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