Product marketing, plan and execute marketing campaigns for related product. Responsible for ATL & BTL execution for related product. Implement and monitor digital marketing for related product and align with the total marketing plan. Work closely with promotional partners, media and PR agencies on various marketing campaigns. Liaise with internal and external stakeholders to execute and support marketing campaigns. Collect marketing information, competitor’s activities and prepare presentation materials. Assist in different ad-hoc projects and administrative tasks.
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