Digital Marketing Specialist (Online advertising & SEM)Job Title: Digital Marketing Specialist (Online advertising & SEM)Company Description: Vantage is a global multi-asset brokerage firm based in Sydney, licensed by the Australian Securities and Investments Commission (ASIC). With a workforce of over 1,000 employees spread across more than 30 offices worldwide, we bring over 15 years of industry experience to our clients. We offer trading opportunities in CFDs for Forex, Commodities, Indices, Shares, and Cryptocurrencies. Our commitment is to provide a robust trading environment, complemented by a fast and user-friendly trading platform, enabling our clients to capitalize on trading opportunities efficiently. Responsibilities: Develop and implement digital marketing strategies to enhance online visibility for internal and client brands. Communicate campaign performance, insights, and recommendations to internal teams and clients. Educate internal teams and clients on leveraging digital advertising and web analytics to meet marketing objectives and business goals. Execute and optimize various digital media channels (e.g., Facebook, Google, Yahoo, Linked In Programmatic DSP), including search engine marketing, display ads, social media marketing, conversion tracking, and web analysis, with a keen attention to detail. Collaborate with internal teams to manage and monitor search engine marketing and social media campaigns, ensuring delivery of results and achievement of KPIs. Requirements: Bachelor’s degree in Marketing, Business Analytics, Information Technology, or a related field.5+ years of relevant digital marketing experience, preferably in the financial industry. Hands-on expertise in SEM, SEO, Google Analytics 360 Suite (Analytics & Tag Manager), Facebook Business Manager, Google Display Ads, and event tracking. Proficient in measuring and monitoring marketing campaign performance against ROI and KPIs. Strong analytical skills to consolidate data from various digital advertising platforms and translate metrics into actionable strategies. Digital-savvy with a deep understanding of current social and digital trends. Excellent communication skills and a team player mentality, able to work independently under pressure and manage multiple projects with tight deadlines. What We Offer: Be part of a forward-thinking company at the forefront of the trading industry. Opportunity to work with a diverse team of professionals passionate about innovation and growth. Competitive salary and benefits package. If you are a passionate marketing professional ready to make a significant impact in our office, we invite you to apply. Join us in shaping the future of our brand!Seniority level Associate Employment type Full-time Job function Marketing and Business Development Industries Financial Services, Capital Markets, and Securities and Commodity Exchanges #J-18808-Ljbffr